Voting Open for Hong Kong Shark Foundation Happy Hearts Love Sharks Wedding Contest

May 3rd, 2012


This year 62 couples have pledged to go fin free for the first Hong Kong Shark Foundation Happy Hearts Love Sharks Wedding Contest. Using Shark Truth’s open source model of the contest contestants have diverted more than 16,400 bowls of shark fin soup from being consumed.

Voting takes place for two weeks from May 1st to May 14th 2012. Register and vote for your favourite couple here. The Grand Diamond Prize is a wonderful eco-honeymoon in stunning Fiji.

For Canadian couples who wish to enter the Happy Hearts Love Sharks Wedding Contest there is still time to get your entries in. Grand prize is a magical luxury trip of  a lifetime to the Galapagos Islands valued at over $10,000 sponsored by Flight Centre Canada and G Adventures!

New Outreach Fundraising Program

April 10th, 2012

Starting this April, Shark Truth will be taking its message of awareness and action to the streets of Vancouver as part of a new fundraising program. The goals of this program are to increase the number of supporters giving charitable contributions, raise awareness, and encourage the public to get involved by joining a growing group of like minded individuals.

Ongoing and monthly contributions are the foundation of many non-profit organizations. Having a base amount of supporters would give Shark Truth more financial flexibility and more room for growth. Donations acquired through this program will allow the Shark Truth team to see its goals met and to continue to make a difference when it is needed most.

Our new Canvass Manager & Fundraiser Matthew Young has stepped up to the challenge and will be managing the canvass program with support from the Shark Truth team. Matthew found Shark Truth through one of many connections made while working for charitable, political and community based initiatives. Five years of experience has given Matthew the skills to execute and manage successful fundraising programs for a number of organizations. After hearing about the amazing strides Shark Truth has made in just a few short years he was compelled to offer his assistance in any way possible.

Welcome to the team Matthew!

Click here to donate to Shark Truth

Help Us Bring On The Boat Party

March 30th, 2012

On June 20th, Shark Truth will be celebrating its three-year anniversary with a themed boat party fundraiser and we need your help to make it happen! We are reaching out to youour supporters, for help in making this fundraising event truly FINtastic! Know a great band that would donate their time to perform or JAWsome prizes for our silent auction? Sponsorship we are looking for include:


  • Awesome reggae/salsa music DJ to entertain the guests on the upperdeck
  • Audio equipment including speakers, microphone and amplifiers


  • Finger food for appetizers. Some ideas may include Jamaican patties, jerk chicken kebabs, lettuce cups, sushi, grilled fruit or veggie kebabs, mini desserts, etc. *Quantities enough for 200 guests.


  • For silent auction 
  • Ideas: Gift certificates from hotels, spas, restaurants, gourmet food items, trips, hair and beauty certificates, skimboards, skateboards, pitch and putt certificates, golf certificates, photography package, local art, tickets to events, ski passes, bicycle rentals, scuba dive lessons, personal training certificates, etc. Surprise us!

Tell us what you can contribute to the boat party 


Date: June 20th, 2012
Time: 6:30-9:30pm
Departing from: Granville Island
Name of Boat: Burrard Queen
Capacity: 200 people

Significant amounts of sponsorship will receive special marketing benefits. Contact us with what you have in mind and we’ll tell you more!

“Aloha,” say last year’s Happy Hearts contest winners

March 25th, 2012

It’s been almost a year since Judy and Jason made the decision to go Fin Free at their wedding banquet and they couldn’t be happier with that decision. In fact, they encourage everyone to follow in their footsteps by going Fin Free.


After initially encountering some struggles with their parents when they first announced their intention to NOT serve shark fin soup at their wedding, the bride’s father was soon bragging about how the couple was standing up for what they believe in. It wasn’t too long after that the newlyweds had won Shark Truth’s grand prize trip to Hawaii.

“We took our honeymoon trip to Hawaii – a first time for us – and it was amazing,” says Judy. “The sunset on our day of arrival was such a beautiful moment that we’ll always remember.”

To experience Hawaii, one doesn’t have to look too far.

The native greeting “Aloha” holds all the meaning you need to know to interact with all of its natural beauty. The term originates from a place of affection, peace, compassion and mercy. The spirit of Aloha had important lessons for the children of Hawaii in the past, including taking only what food is needed and explaining why it is being taken; that the earth, sky and sea are ours to care for, to cherish and to protect.

“Nobody minded the absence of shark fin soup,” explains Judy.

In fact, people complimented the couple on their choice to take it off the menu. “Guests don’t actually notice or care nearly as much as we think they do,” says Judy. “But the demand for shark fin is wiping out shark populations all over the world. We encourage everyone to take shark fin off their menu, before sharks are gone forever.”

Enter the 2012 contest now for early bird prizes.

With the 2012 edition of the Happy Hearts Love Sharks wedding contest already open, Judy and Jason say they’re excited to see the new couples’ entries and will be voting themselves. This year’s grand prize is a 6-day deluxe trip to the Galapagos Islands courtesy of Flight Centre and G Adventures. And this year, there are monthly prizes for signing up early.

“Good luck to all the couples this year,” love Judy & Jason.



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